THE HOOP Basketball Academy was formed in 2017 by owner BJ Johnson. We are a member of the Prep Hoops Circuit covered by National Recruiting Scouts. Our organization provides youth ages 6-18 the experience of individual and/or team sports through non-competitive and competitive hardwood elite basketball.  We are affiliated with some of the top youth sports associations in the country such as USA Basketball, Prep Hoops, the Positive Coaching Alliance and the Amateur Athletic Union (AAU). These organizations assist us in providing opportunities for youth in the DFW area, to develop life skills through the sport of basketball that help them become productive and successful adults.

We invite you to review our sponsorship information below to share in making a difference in tomorrow's leaders through a corporate marketing sponsorship.  Our partners are critical to the success of our programs as they supplement the cost of over 18% of our participants.

Sponsorship Opportunities

Detailed below are the 3 standard tiers of THE HOOP sponsorship.  To discuss additional sponsorship opportunities, please contact Owner BJ Johnson, whose contact information is below.

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Sponsorship Packages


$1500 Per Year
  • Logo and Link on website
  • Booth or Handouts and our 3 on 3 leagues
  • Advertising or Coupons in our newletter 12x per year
  • Banner in THE HOOP workout facility
  • Logo on 1 team uniform


$1000 Per Year
  • Training sessions range from 60-75 minutes
  • Training sessions are supplemented with film breakdown of each training session.
  • Access to our private members only Instagram account
  • Discounted rate of $25/mo for Become Your Own Trainer program
  • Mental performance coaching added.
  • This is the complete package for an athlete, and is highly recommended if you have a serious hooper in the household. ​

Silver Package

$200 per Month
  • 2 in-person group training sessions
  • Online basketball training with ability to send in personal training videos for Hoops University trainer feedback
  • Access to our private members only Instagram account
  • Unlimited drills in Hoops University Training Vault
  • Mental Performance Coaching